
Guest App vs Chat Thread: Where Guests Ask and Buy Extras
Most operators treat a guest app and a WhatsApp thread as rivals. They are not. This comparison shows which guest journey jobs belong in structure and which belong in the conversation.

Most operators treat a guest app and a WhatsApp thread as rivals. They are not. This comparison shows which guest journey jobs belong in structure and which belong in the conversation.

Short-term rentals move fast. Guests book, arrive, and check in within days or even hours — which is exactly why a clear, signed rental contract is essential. In Spain, short stays typically fall under arrendamientos de temporada (seasonal or non-residential…

UpMarket’s latest innovation isn’t just another feature, it’s a strategic upgrade that unifies guest communication and boosts efficiency for property managers. By introducing Progressive Web Apps (PWAs) for both our Communications Hub and our Guest App, we’re transforming UpMarket into…

Most guest experience apps fail because they don’t solve the real problems hotels face. In this post, we’ll uncover three major pitfalls—low guest adoption, poor integrations, and lack of real automation—and explain why a true AI-powered operations and revenue engine…